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Binh Duong tourism identity anew

Update: 06-03-2021 | 18:19:38

Binh Duong provincial Department of Culture, Sports and Tourism has just announced its changes of identities including its logo and slogan. Previously, on the basis of recommendations made by Binh Duong provincial Department of Culture, Sports and Tourism, Binh Duong provincial People’s Committee approved the decision on changing logo and slogan of Binh Duong provincial tourism.

The logo transformation from a 6-petal to 5-petal flower was the work of Dao Anh Tai and the first prize of tourism logo and slogan design contest 2020. Accordingly, the new logo of a 5-petal flower symbolizes the prominent features of the land and people of Binh Duong, upholding the idea of depicting the petal of dipterocarpus alatus – a local plant of Thu Dau Mot and Binh Duong province to show off the strong outreach to development of a young city. In general, the logo looks like a blossom holding the tourism message of Binh Duong in promoting achievements and traditional values in a new journey to more sustainable development.

According to Binh Duong provincial Department of Culture, Sports and Tourism, the logo is along with the slogan of ‘Binh Duong province – Experiences and Sentiments’(in photo) for long term use and implication of invitation, openness, and attraction of visitors to Binh Duong province to feel for the beautiful features of culture and tourism in Binh Duong province.

Reported by Cam Ly – Translated by Vi Bao

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