2023 a promising year for tourism: official

2023 is a promising year for the tourism sector in terms of both tourist arrivals and revenue, according to Chairman of the Vietnam National Administration of Tourism (VNAT) Nguyen Trung Khanh.

2023 is a promising year for Vietnam's tourism sector

Statistics released by the VNAT on January 29 showed that over 871,000 foreigners arrived in Vietnam in January, up 23.2% month-on-month. Of them, 91.9% travelled by air, 7.5% by road, and 0.6% by sea.

Tourism revenue during the month was estimated at 2.2 trillion VND (95.6 million USD), up 113.4% annually. Several localities posted spikes in receipts such as Hai Phong up 541.5%, Da Nang 387.1%, Tien Giang 380.2%, Lao Cai 196.3%, Hanoi 113.8%, and Ho Chi Minh City 98.7%.

International flights and maritime travel services have returned to the pre-pandemic level.

This year, the VNAT will also partner with the south-central coastal province of Binh Thuan to hold National Tourism Year 2023 themed “Binh Thuan – Green convergence”, which is expected to attract more domestic and foreign tourists.

Recently, the VNAT’s Tourism Information Centre debuted the first 2023 video clip “Golf Tourism - Enjoying every moment" in a media campaign entitled “Vietnam: Travel to Love”, introducing visitors to the wonderful experiences of golf tourism - a popular trend with outstanding potential in Vietnam.

Vietnam has been honoured by the World Golf Awards as "Asia's Best Golf Destination" six times in a row. With a series of high-class and high-quality golf courses of international standards, Vietnam is confident to bring visitors to unique and challenging golf courses.

Launched in early 2021, the media campaign “Vietnam: Travel to Love” was awarded the second prize of the eighth National External Information Service Awards.

VNA