Vietnamese |  English |  中文 |  Báo In

Digital transformation to meet readers’ needs

Update: 01-12-2022 | 13:17:23

Faced with the strong demand for digital transformation in all industries and fields, Binh Duong Newspaper has taken advantage of digital technology and quickly built a newsroom that converges multimedia with a working environment to be more and more professional and modern. Thereby, the newspaper has met the increasing information needs of many domestic and foreign readers.

The positive conversion

Building a multi-media convergence newsroom is an activity that Binh Duong Newspaper has carried out for many years. Since 2004-2007, Binh Duong Newspaper has in turn launched the electronic Binh Duong webpage with English, Chinese, Korean and Japanese versions as one of the few newspapers in Vietnam that had up to 4 foreign languages on the webpages, serving the province's policy of attracting investment and has now become an electronic Binh Duong Newspaper. In 2014, Binh Duong Newspaper officially implemented the multimedia newsroom model.

Over the past time, Binh Duong Newspaper has taken advantage of digital technology by quickly building a multi-media convergence newsroom with an increasingly professional and modern working environment. Photo: Cao Son

From the model and together with print publications, information media has been integrated in each journalistic work on Binh Duong electronic newspaper from writing, sound, images, video, and graphics. Especially in 2022, Binh Duong Newspaper has launched the televised program of ‘Toi yeu Binh Duong’, which is on at 6 A.M. every Sunday on the electronic newspaper and social platforms of Binh Duong Newspaper. The program aims to educate the revolutionary tradition, the values ​​of historical - cultural relics, scenic spots, traditional craft villages, the socio-economic development of the province and as well received by the audience.

Product quality improvement kept on

Talking to us, Le Minh Tung - Editor-in-Chief of Binh Duong Newspaper, said that over the years, Binh Duong Newspaper has paid attention to building and implementing the project of convergence newsroom and the province has invested in necessary equipment to serve multimedia models such as a video studio, cameras, broadcasting vehicles, transmission line infrastructure, servers, and electronic newspaper interfaces. At the same time, every year, the newspaper sends staff and reporters to thematic classes of the Journalists Association as well as visits to a number of models of converged newsrooms. Thereby, the newspaper has deployed and put into operation the multimedia communication model.

Currently, Binh Duong Newspaper is building a model of of ‘Converged Newspapers’, and at the same time putting into use the CMS (content management system) for reporters and collaborators to import data and publish news at the work sites. With this model, a journalistic product (written newspaper, audio and video clip) can be transformed into multimedia quickly to provide timely to readers.

Digital transformation in a press agency is an inevitable trend. In addition to the content quality factor, technology will support so that the content can promote its best effect. Therefore, Binh Duong Newspaper both focuses on in-depth content which plays a good role in spreading knowledge to readers in the context that fake news appears widely. It fulfills its social responsibility and regulates to be able to perform effective digital conversion, aiming to create an increasingly professional and modern working environment, maximize creativity, and meet the increasing needs of many domestic and foreign readers.

Reported by Minh Hieu – Translated by Vi Bao

Share
Array
(
    [0] => Array
        (
            [news_lang] => en
            [news_id] => 288981
            [news_title] => Provincial Military Commander celebrate the Party, celebrate Lunar New Year 2023
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2023-01-27 17:09:00
            [news_type] => 0
            [news_createdate] => 2023-01-27 14:57:09
            [news_picture] => 1674806229.jpg
        )

    [1] => Array
        (
            [news_lang] => en
            [news_id] => 288978
            [news_title] => PM launches tree planting festival in lunar New Year
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2023-01-27 14:53:12
            [news_type] => 0
            [news_createdate] => 2023-01-27 14:52:10
            [news_picture] => 1674805930.jpg
        )

    [2] => Array
        (
            [news_lang] => en
            [news_id] => 288975
            [news_title] => The springs brought to us
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2023-01-27 14:52:32
            [news_type] => 0
            [news_createdate] => 2023-01-27 14:33:22
            [news_picture] => 1674804801.jpg
        )

    [3] => Array
        (
            [news_lang] => en
            [news_id] => 288913
            [news_title] => Vietnam to press on with anti-corruption drive
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2023-01-26 18:20:31
            [news_type] => 0
            [news_createdate] => 2023-01-26 18:07:39
            [news_picture] => 1674731259.jpg
        )

    [4] => Array
        (
            [news_lang] => en
            [news_id] => 288885
            [news_title] => Foreign minister details six priorities of diplomatic sector in 2023
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2023-01-24 10:36:28
            [news_type] => 0
            [news_createdate] => 2023-01-24 10:28:59
            [news_picture] => 1674530939.jpg
        )

    [5] => Array
        (
            [news_lang] => en
            [news_id] => 288883
            [news_title] => Deputy Foreign Minister highlights role of economic diplomacy in service of national development
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2023-01-24 10:36:28
            [news_type] => 0
            [news_createdate] => 2023-01-24 10:21:50
            [news_picture] => 1674530510.jpg
        )

    [6] => Array
        (
            [news_lang] => en
            [news_id] => 288858
            [news_title] => Top Vietnamese leader extends lunar New Year greetings to people
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2023-01-22 10:55:04
            [news_type] => 0
            [news_createdate] => 2023-01-22 10:54:16
            [news_picture] => 1674359656.jpg
        )

    [7] => Array
        (
            [news_lang] => en
            [news_id] => 288849
            [news_title] => Party leader offers incense in commemoration of late President Ho Chi Minh
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2023-01-21 15:13:38
            [news_type] => 0
            [news_createdate] => 2023-01-21 15:13:02
            [news_picture] => 1674288782.jpg
        )

)
Array
(
    [0] => Array
        (
            [news_lang] => en
            [news_id] => 285299
            [news_title] => Thu Dau Mot City accelerates digital transformation, smart city building
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2022-12-01 11:20:20
            [news_createdate] => 2022-12-01 11:03:28
            [news_picture] => 1669867407.jpg
        )

    [1] => Array
        (
            [news_lang] => en
            [news_id] => 285257
            [news_title] => NA Chairman meets with Australian Prime Minister
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2022-12-01 05:36:04
            [news_createdate] => 2022-12-01 05:24:52
            [news_picture] => 1669847092.jpg
        )

    [2] => Array
        (
            [news_lang] => en
            [news_id] => 285256
            [news_title] => Prime Minister chairs meeting on vaccine diplomacy
            [newcate_code1] => politic
            [newcate_code2] => 
            [news_publicdate] => 2022-12-01 05:36:04
            [news_createdate] => 2022-12-01 05:20:52
            [news_picture] => 1669846851.jpg
        )

)
Quay lên trên