Domestic tourism promotion programme proves effective

According to statistics from the ten southern travel agencies joining the programme, as many as 68,392 tourists have booked their all-in-one tours to Phu Quoc, Con Dao, Da Lat, Nha Trang, Quy Nhon, Danang, Hue, Hanoi and Haiphong. 

According to Tran The Dung, Deputy Director of the Young Generation Travel Company – a member in the promotion group in the south, the figure shows signs of recovery. 

Southern travel firms are using various advertisement methods to attract tourists and prepare to serve visitors, Dung said. 

Ho Chi Minh City earned more than VND53 trillion (over US$2.4 billion) from tourism activities in the first seven months of this year, a year-on-year increase of 4.4%, reported the municipal People’s Committee. It welcomed 2.49 million foreign tourists during the period. 

In July alone, the city raked in estimated revenue of VND7.5 trillion (US$345 million), up 5% from the same period last year. 

To maintain its tourism growth, HCM City’s tourism sector will focus on improving the quality of tourism services and products, developing inner-city waterway tourism and promoting the programme “Ho Chi Minh City - 100 exciting things ”. 

Municipal authorities will also enhance links with those from other localities nationwide to intensify tourism promotion activities and boost service development in the field.