Binh Duong’s tourism: Efficiency from popularization

To become one of attractive sites for tourists in the southeastern region, since early this year, the province has implemented a variety of programs popularizing the local image to tourists. This task has initially brought the local tourism sector positive results.

Further reaching growth

Along with new models from tourism sites in the province, provincial Tourism Promotion Center has contributed to the common growth of the local tourism sector. Over the past nine months, the center took part in providing tourists with the local tourism information via booths at some events, namely provincial Spring Newspaper-Spring Flower Fair 2018, the 14^th HCM city Tourism Festival 2018, the Hung Temple festival 2018, the International Tourism Expo 2018…

According to the Tourism Management Division under provincial Department of Culture, Sports and Tourism, the province over the past nine months welcomed 4.2 million tourists, up 5% compared to the same period last year or 90% of the year’s plan. To achieve the result, the province organized a lot of recreational and cultural events on Tet and great holidays. Order and security at province-based tourism sites were also ensured, contributing to absorbing more tourists.

Through participating in tourism expos in and out of the province, provincial Tourism Promotion Center provided visitors with more than 15,000 various printed matters on tourism, contributing to promoting the local tourism sector. Over the past nine months, Dai Nam tourist complex, Thuy Chau ecotourism site, Cau mountain-Dau Tieng reservoir tourism site, Dot-Champa…welcomed more than 2.5 million tourists.

Popularization strengthened

Together with providing tourists with information about the local tourism via website: www.dulichbinhduong.org.vn, the province’s tourism sector will diversify popularization activities about the local image, including coordinating with tourism companies to design and make installation of LED lamp systems to popularize some local typical tourism sites…

Nguyen Duc Minh, Director of provincial Tourism Promotion Center said that the center over the past time designed 6 columns on the local website on tourism. So far, they have absorbed more than 128,000 visitors.

In the coming time, apart from updating, composing tourism information on the local website on tourism, the province’s tourism sector will further issue printed matters, handbooks on the local tourism. Provincial Tourism Promotion Center will also team up with Binh Duong Television-Radio Station, Binh Duong Newspaper, tourism magazines…to popularize the local tourism sites to tourists.

“Provincial Tourism Promotion Center will also take part in the local tourism booth at the Ooc-Om-Boc festival 2018 in the Mekong Delta province of Tra Vinh, the Da Nang International Tourism Festival 2018, the Dong Nai Gastronomy Festival 2018 and advise provincial Department of Culture-Sports and Tourism on the organization of the first provincial Street Food Festival 2018…

Reported by Hoang Pham-Translated by K.T