Participants of the training were business managers, officials working at business departments, employees working at advertising, communication companies…The training class was organized by Trade and Economic Information Promoting Center of Industry and Trade Department in collaboration with Consulting Center of Management and Market Research Educating under Human Resource Developing Institute.The training was to assist provincial businesses to establish brand name in the technological era, which was in e-commerce developing plan of Binh Duong according to Decision No. 258/QD-UBND in terms of E-commerce project of Binh Duong 2013 promulgated by provincial People’s Committee dated November 29th 2012.Reported by K.Vinh – Translated by Ngoc Huynh