SMEs supported to improve competitiveness

Striving to become a destination for innovation and sustainable development, Binh Duong has been providing practical support while promoting connection activities and helping small and medium enterprises (SMEs) come up with leading strategies to respond and handle before changes in the market along with initiative taking in production and business operations to improve competitiveness.

Binh Duong traditional lacquer establishment participates in a green lifestyle exhibition on the occasion of the event honoring TOP 7 World Intelligent Community that just took place in Binh Duong

Cooperation promoted

Talking to us, Mr. Matthew Owen, Executive Director of the Intelligent Community Forum (ICF), said: “In the series of TOP 7 ICF honoring programs just taken place in Binh Duong, we are very honored to attend the World Trade Center of Binh Duong New City (WTC BD) and was very impressed with the development imprint of local products as created and displayed. I have witnessed when developing smart industry, many businesses in craft villages and cultural products are forgotten. Creating conditions for businesses and establishments to produce products associated with culture and community values ​​is a very strong point of Binh Duong in the process of smart city development for new values. The value that matches the criteria of ICF is to raise the level of development and bringing good values ​​to people. Those are the values ​​that need promoting at all times.”

Ms. Phan Thi Khanh Duyen, Deputy Director of the Department of Industry and Trade, said that in the process of building a smart city, the province as well as departments and agencies are always interested in supporting small and medium enterprises by facilitating development and reaching out to the world. Especially in the last 2 years, the department and WTC BD have always made great efforts in domestic and foreign trade promotion. “The good news is that we clearly see that businesses and production facilities are making great efforts to develop and keep pace with the trend. We believe in the determination of businesses in the province to connect with external partners to contribute to the process of building a balanced economy while increasing the proportion of services in the economic structure of Binh Duong,” Ms. Duyen said.

Greater connection

WTC BD has made great efforts in supporting the province's small and medium enterprises to connect effectively with the market. Important trade connection activities have brought positive results and contributed significantly to the development of domestic and foreign markets to open up opportunities for businesses and cooperatives to cooperate, promote, build brand product brand, and optimize the markets. In the coming time, WTC BD will continue to support businesses to connect and create conditions for products of Binh Duong enterprises including small and medium enterprises, to develop sustainably. Leaders of WTC BD expect small and medium enterprises to make efforts in digital transformation to adapt and seize opportunities in the new situation.

Mr. Pham Thanh Dung, Director of the provincial Center for Trade Investment Promotion and Industrial Development under Department of Industry and Trade said that over the past time, Binh Duong e-commerce platform has contributed to the development of typical products, strong goods, and at the same time connected local goods with other provinces and cities towards expanding export opportunities. However, in order for the e-commerce platform to promote its effectiveness, in the coming time, the department will develop a management plan to ensure the connection of platforms and service systems and to improve image promotion, etc. Currently, the department is promoting the intermediary model to supporting small and medium-sized enterprises to bring products to customers. It also supports enterprises to improve the quality of human resources in the domestic trade sector in a professional manner to meet the increasing requirements of the process of integration with international trade.

Thanks to the active support of departments, businesses have constantly innovated and mastered technology to create new products to help change and improve internal productivity. Mr. Luong Ngoc Van, Director of Truong Tho Trading and Production Company Limited from Ben Cat town said that with the efforts of applying technology and improving the quality of products and goods, the company's goods over the past time to the supplier units in the area have become larger. After the epidemic, consumers are also interested in product quality standards and products with natural ingredients. What Mr. Van worries most is that the investment in product packaging in a beautiful and luxurious direction associated with the green trend, which would increase the price of products compared to today. “However, in the short term, the increasing prices will affect consumers, especially workers. Truong Tho prioritizes improving product quality in a green, environmentally and friendly direction, clinging to the market to overcome challenges," Mr. Luong Ngoc Van expressed.

Reported by Tieu My – Translated by Vi Bao