To bring Binh Duong tourism closer to tourists

 With just a smartphone and a few easy steps, a large amount of information and images will appear on the screen so everyone can know more about the things they want to learn and explore. Applying digital technology into tourism is also done by the Binh Duong tourism industry to introduce and promote images and information to attract tourists to Binh Duong.

Installing mobile applications to access Binh Duong tourism information is of interest to many people

 Travel is easier thanks to digital technology

In February, Thu Dau Mot Youth Union coordinated with Provincial Tourism Promotion Center to introduce a youth project of digital map of "Places to visit in Thu Dau Mot 3600" to promote the tourist, historical and cultural destinations in Thu Dau Mot City in digital space. The project digitizes relics and tourist attractions on the VR Website platform, providing information about national historical relics and an overview of Thu Dau Mot City. Digitizing and integrating information and images about relics into the VR platform provide a 3600 virtual reality experience, allowing users to quickly access information about locations and gain panoramic view of locations in the most intuitive and vivid way. This is a good first step for the Provincial Tourism Promotion Center to continue promoting coordination with other localities to introduce and promote the province's tourism images to more people in the future.

Pham Hong Thi, Deputy Director of Provincial Tourism Promotion Center, said that previously the center also published Binh Duong 3600 tourism images on the center's website and received many good reviews. Accordingly, the center introduced about 50 images of typical tourist destinations in the province. Normal photos can only be viewed from one point, so they are not attractive; As for 3600 photos, it is also an introduction to a destination, and viewers can observe and explore from many different angles, creating a more novel and attractive experience. Digital space opens up many opportunities for tourism development these days. Exploiting the benefits of digital space has helped tourists access travel information and utilities faster and easier, helping them quickly make decisions and choose travel products and services that are suitable for themselves.

In the 4.0 era, planning a trip is no longer too difficult for many people. With the support of digital technology, people can access information, make online reservations as well as other related services. All can be done quickly in the digital space. Living and working in Bien Hoa City of Dong Nai province, from the information on Binh Duong travel application, Nguyen Van Bong and his family went on a trip to Phuong Nam Resort in Vinh Phu ward, Thuan An city. The effective support and information on digital technology platforms helped him choose a suitable accommodation with good services for his family. The updated utilities on the Binh Duong travel app also help him find more shopping destinations and food services nearby to have more enjoyable experiences.

Keep improving

The digital transformation for tourism promotion has helped Binh Duong tourism information be promoted more extensively, quickly, and effectively. This utility not only helps save money, but also improves efficiency and creativity in tourism promotion activities.

In recent times, the Provincial Tourism Promotion Center has used digital space for tourism promotion. In addition to the website and tourism app, the center also promotes Binh Duong tourism promotion through social networking sites, such as Zalo, Facebook, YouTube or through travel reports and videos clips on popular television channels, central and local press agencies, as well as on websites of departments, branches and organizations inside and outside the province. In addition, the Provincial Tourism Promotion Center also coordinates with businesses in the province to promote Binh Duong tourism products at some fairs and online tourism events organized by the Central Government and provinces and cities. At these events, Binh Duong tourism information on digital platforms received the attention of many tourists.

Determining digital transformation in tourism as an important issue and in line with current trends, a representative of Provincial Tourism Development Center said that in the coming time, the center will continue to enhance the application and exploitation of the digital space for tourism promotion. According to Pham Hong Thi, to improve the effectiveness of Binh Duong tourism promotion in digital space, there are many issues that need to be solved in the coming time. First, we need the active participation of localities, residents and tourists in the digital space of tourism by applying digital technologies in introducing and promoting tourism; Next is to support people, tourists and tourism businesses to access and use utilities in the digital space.

 Reported by Hong Thuan - Translated by Ngoc Huynh